7th Day Brewery operates with a combined importance of creating excellent beer and a whole hearted involvement within our local community.
We rose from the dust by the help of the community through crowd funding, so we promote this idea of giving back and doing good.
This idea of local support has shaped the brand, and knowing this makes us who we are.
A good pilsner is one of Australia’s greatest rarities. Sourcing a crisp, amber drop can be like getting blood from a stone, but it’s a quest our head brewer Mike forged in vain for many years. As his taste buds lost all hope with every bland pint, Mike grew determined to lead a flavour revolution.
This unquenchable thirst led him to buy a novice brewing kit, setting in motion a dedicated crusade to craft the perfect beer, one defined by subtle flora flavours soaked through a quality brew.
After much exploration, experimentation, and a trip down the rabbit hole of homebrewers in Holland, Mike transformed his garage into a more elaborate home brewery.
What started out as a selfish pursuit to appease his palate, soon turned into a community affair. His kid’s sporting sidelines swirled with stories among parents of Mike’s lucrative lager. Locals soon became his taste bud test subjects and the muse for his booze.
A beer wizard in Oz, Mike rallied a group of mates who were just as daring and curious. Over shite beer, the group vowed to lead a revolution in the beverage space - crafting what was to become Australia’s most succulent pilsner (shortly followed by a vast lineup of beers to suit even the pickiest of palates). Mike, Ian, Ashley, Melissa, and Gavin joined the Curl Curl crew, establishing what today is known as 7th Day Brewery.
7th Day - the day of rest, challenges the idea that relaxation needs to be confined to week’s end. It’s our belief that the sublime can be summoned, with the crack of a can.
The 28th of October 2018 went down in history as the day the group ventured into the unknown and stepped out of the warm confines of Mike’s garage. All thanks to the help of crowdfunding by a community who were just as thirsty as they were.
Never ones to pass up an opportunity for an inside joke, the brewery was lovingly dubbed “the church”. A place for community, without cardinals or crucifixion - just good times, good beer, and good people.
We at 7th Day are in the business of social lubrication - allowing us to slip the restraints of corporate coldness, skirt the rules of society, and slick the road less travelled with a product that’s for everyone.
From charitable ventures, to steadfast support for local businesses, sporting teams, events, and initiatives - our aim is, was, and always will be to propel others toward greatness.
‘Beer, for good’s sake’ is a mission, to drink good and do good.